It’s not every day Mattel makes a Barbie® to your likeness. To honor my role as Chief Inspiration Officer of Entrepreneur Barbie® with a mission to inspire entrepreneurship in girls across Canada, Erica Diamond Barbie® took 5 months to make. I am beyond proud and humbled, and if I am to be honest, it’s probably one of the most momentous milestones of my career.

As an entrepreneur since the age of 24 (now starting my fourth entrepreneurial venture), having written a book on female entrepreneurship, as a keynote speaker on entrepreneurship, a life and business coach for female entrepreneurs, and having made it my life’s mission to inspire others to take the dive into passion, this feels kind of like the pinnacle of your career.

Back to school is almost upon us, and who doesn’t love a good selection (and a good deal?) In case you’re new to this blog, the Aeroplan eStore features over 100 retailers such as Apple Store Canada, Indigo.ca, Dell.ca, and Sears.ca from 10 different product categories including accessories, apparel, gift cards and more. So from the comforts of your own home, you can shop online and earn at least 1 Aeroplan Mile for every $1 that you spend and then double that if you pay with one of the Aeroplan affiliated financial cards. Visit: www.aeroplan.com/eStore for more details.

If you love seeing your pictures come to life in an array of different, fun ways, may I show you something awesome. I recently discovered Black’s, who at first glance, I thought was just an online photo developing centre.

They are not. They are so much more.

Before I show you all the fun things I recently ordered at Blacks, check out what you can create at Blacks.ca

Fall is around the corner, and here are some fun summer-to-fall transitional fashion essentials that you might like to wear! With August now upon us, it may not feel quite like hot summer, but it’s not fall yet either. If you are a fashionista or just want some ideas of what to wear, check out these Summer-To-Fall Transitional looks from LE CHÂTEAU!

Hi Girls! It has been a busy week on the blog after making a big announcement, so I figured I’d keep the momentum going. If you stay with me until the end, you’re going to be excited about an AWESOME giveaway today. Oh yes! It’s BIG.

So, let’s get right to it… Friday is a great day to kick off an exciting giveaway! You, my loyal readers, know that have been a loyal member of the Aeroplan program, accumulating Aeroplan Miles as I have spent dollars (which I have redeemed for airfare, hotel, car rental, and more), for almost 20 YEARS! I believe in this brand so strongly, so when I reached out to them and begged (yah I guess I begged) them to be their Brand Ambassador over a year ago, after over a year of discussions, Aeroplan said YES! 😉